Friday, December 9, 2011

How to Start a Lawn & Garden Care Business - From Scratch


How Do You Start a Lawn and Garden Care Business from scratch?

This is, no doubt, the big question asked by many people wanting to quit working for the boss. However, starting from scratch is easier than it sounds.

There are several key areas that need to be addressed initially:



Dream & Desire: If you are reading this article you have reached the first step in starting your own successful Lawn and Garden business. The first step is having a Dream and the Desire to succeed in the world of business.
A Plan Of Action: With desire, you need to put in place a plan of action. This plan may be in the form of a business plan. Smart operators can create a plan of action that is reduced to a One Pager Business Plan. Some successful business people say if you cannot put your ideas for success on 1 page then they are not worth pursuing.
Business Details: Details of your new business venture need to be worked out. These details include what you are going to call your business. Marketing experts prefer a business to be called something that relates to the industry you are in. Instead of Joe Smith Lawnmowing, you are better calling yourself Greenfields Lawn Care for example. The advantage with this sort of business name is you can sell the business with a Business Name (and associated good will) and in terms of (internet marketing) search engine optimisation your business name will receive good ranking on the search engines.
Other Details Of Business: When you get down to the nitty gritty of the Lawn and Garden Business you need to look at how you will get customers (marketing), how you will price jobs (quoting procedures), how you will present yourself, your business and your image (branding), how you will build your own successful lawn and garden business so you earn a good income immediately (cash flow), how you will manage your pipeline of jobs (employee versus sub-contractors) and so on.




Gerry Faehrmann is CEO of Lawn Green Pty Ltd based in Sydney, Australia.

Lawn Green specialises in "turning Your tired old grass into Lush Green Lawn" - using its Waterless Weed and Feed Lawn Care program.

All Lawn Lovers please go to http://www.LawnGreen.com.au/bindii_clover_oxalis_dandelions_wintergrass_and_all_weeds for your Free Report on "The 5 Secrets To A Great Looking Lawn."

Or, if You are looking at starting your own Lawn and Garden Business, then hop over to http://www.YourLawnAndGarden.com for the Free Blueprint Report on "How To Build Your Own Successful Lawn and Garden Business in 30 Days".





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